Salesforce agrees to acquire voice AI company Cresta
Salesforce has agreed to acquire Cresta, whose voice agents handle customer calls and whose platform assists human service representatives.
Company
Salesforce
3 stories · Updated
Timeline
November 2026
October 2026
Salesforce agrees to acquire Loops for Tableau analytics
Salesforce has agreed to acquire Loops and plans to bring its AI analytics technology into Tableau after the deal closes.
September 2026
Salesforce Explores Outcome-Based Pricing for AI Products
Salesforce is working on pricing structures for its AI products that align with customer outcomes, moving beyond traditional per-user licensing models.
