AI assistant startup Instinct secured a $1 billion Series C funding round on Monday. The new investment values the company at $10 billion. The round included investors Sequoia Capital, Benchmark Capital, and Coatue.
The rapid fundraise follows a previous funding event just one month prior that valued Instinct at $2.5 billion. The Information initially reported the fundraising efforts earlier in the month.
Instinct agents handle complex daily tasks
Instinct launched its invite-only service in August 2026. The platform operates as a consumer AI agent capable of answering questions, booking travel, making reservations, paying bills, and conducting research.
When executing tasks, Instinct uses its own phone number and computer. The startup recently introduced a concierge feature to make phone calls for offline appointments and a trusted person network for agent-to-agent coordination.
Privacy concerns and growing competition
These features require users to share significant personal information. Instinct updated its initial privacy policy following concerns over data overreach.
The startup also faces fresh competition from Meta and its AI assistant, Muse. Muse integrates deeply with Meta products to monitor Instagram direct messages, Facebook Groups, and Marketplace listings.
Muse has achieved millions of downloads and topped United States app stores. Instinct currently communicates via SMS and texting, lacking a dedicated mobile app while keeping specific user metrics private.
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Founder Noah Shinn did not offer interviews alongside the funding announcement. Instinct shared a statement from Shinn regarding the new capital.
The company stated the funding helps bring the product to more people and build the future of personal AI. Instinct has not shared its user numbers or growth metrics publicly.
